A zipper pull is the enhanced extension of a normal zipper.
Applications: A zipper pull provides brand identity to the user or buyer. It is a prominent display of the brand on the front of the garment/ on pockets or wherever zippers are placed. It also functions to give the wearer a better hand for opening the front zipper with the inclusion of a grip or rubber texture for athletic garments where the consumer might be wearing gloves.
Common Pitfalls: Artwork not clearly defined. Understanding of the parameters of what is possible to avoid costly mistakes.
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